Augmented Reality Advertising Strategy—a  Must!

Augmented Reality Advertising Strategy—a Must!

If you are working in marketing, advertising, PR, or retail, now is the time to develop an AR strategy for your brands and clients.  Everyone knew that AR was a powerful tool for gaming when Pokemon became an amazing success and created a billion dollar company in...
How XR is Changing Retail, Fashion, and Entertainment

How XR is Changing Retail, Fashion, and Entertainment

2019 is turning out to be a really interesting year for those of us working in the XR field (XR meaning AR, MR, and VR). The past couple of years we have seen an uptake on the enterprise side, with companies like Boeing, Coca Cola, Caterpillar, and many others adding...